# Brand Kit

## Symbol

Each symbol comes in 2 different file formats, with variations for light and dark backgrounds.

→ Select the desired version, right-click on the symbol and choose "Save as".

<table data-view="cards"><thead><tr><th></th><th data-type="files"></th><th></th><th data-type="files"></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/hFCXvmhtFw3Vv216YDZA/symbol_lagoon_color.png">symbol_lagoon_color.png</a></td><td><br>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/nGU1m891Pr0rhpst1E01/symbol_lagoon_color.svg">symbol_lagoon_color.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/hKLZLR736sP9JP1mgGVj/Symbol%201.png">Symbol 1.png</a></td></tr><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/OE8Vg1kjclFSP7kkVkL7/symbol_lagoon_white.png">symbol_lagoon_white.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/7RsB9cphnAFpePXKoT6L/symbol_lagoon_white.svg">symbol_lagoon_white.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/GmXXDdRmAE6XusyE2fK8/Symbol%203.png">Symbol 3.png</a></td></tr><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/1RurSHu5YGzzF92dDchg/symbol_lagoon_black.png">symbol_lagoon_black.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/bpaRkVaMH3sNxFgvIdHe/symbol_lagoon_black.svg">symbol_lagoon_black.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/fYEkt7eK8oKgLHTtRR64/Symbol%204.png">Symbol 4.png</a></td></tr></tbody></table>

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## Logotype

Each logotype comes in 2 different file formats, with variations for light and dark backgrounds.

→ Select the desired version, right-click on the logotype and choose "Save as".

<table data-view="cards"><thead><tr><th></th><th data-type="files"></th><th></th><th data-type="files"></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/GTDwmku2YVjNjTFoNYGB/logo_lagoon_color.png">logo_lagoon_color.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/VHXOLO85YGH53JtXAB3M/logo_lagoon_color.svg">logo_lagoon_color.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/CUWnevVaA9iYnNQzNd6D/Logo%201.png">Logo 1.png</a></td></tr><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/ssLrcqygIAwJcRvg29AQ/logo_lagoon_mixed.png">logo_lagoon_mixed.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/UMRelQB7e6Fpd80LsBZF/logo_lagoon_mixed.svg">logo_lagoon_mixed.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/cvz4u9w7DAfwTkfwEjVJ/Logo%202.png">Logo 2.png</a></td></tr><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/eb9fS2ZDCV4TWlFZhan9/logo_lagoon_white.png">logo_lagoon_white.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/gCAfb4WlkdrGMIWmTjie/logo_lagoon_white.svg">logo_lagoon_white.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/74W98IUNo5cNWGAjvUiF/Logo%203.png">Logo 3.png</a></td></tr><tr><td>PNG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/ZzdWd7y3U9qPD9GVnR4V/logo_lagoon_black.png">logo_lagoon_black.png</a></td><td>SVG</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/DLlVy3XotJvGb6QlVddZ/logo_lagoon_black.svg">logo_lagoon_black.svg</a></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/n7aJ8skX1d1336ek3Eut/Logo%204.png">Logo 4.png</a></td></tr></tbody></table>

***

## Typography

DM Sans is the only font used by Lagoon. Download it on [Google Fonts](https://fonts.google.com/specimen/DM+Sans).

<table data-view="cards" data-full-width="false"><thead><tr><th></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/yYsTFGadtPjff7aKi80T/Typeface%20Light.png">Typeface Light.png</a></td></tr><tr><td></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/FvlPTgbR8gZhUyxjETn2/Typeface%20Regular.png">Typeface Regular.png</a></td></tr><tr><td></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/vyumGnadqgrZCT3Ma7MB/Typeface%20Medium.png">Typeface Medium.png</a></td></tr><tr><td></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/s6NXcGb5CYhMLlrSc5fl/Typeface%20SemiBold.png">Typeface SemiBold.png</a></td></tr><tr><td></td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/wLEZCiJmsh24i3j2Hdjg/Typeface%20Bold.png">Typeface Bold.png</a></td></tr><tr><td></td><td></td></tr></tbody></table>

Registered under the [SIL Open Font License](https://openfontlicense.org/): allowing for free use, modification, and distribution of the font. Available for commercial use.

***

## Colors

Each color comes with a specific HEX code. Copy-paste to use it.

<table data-column-title-hidden data-view="cards"><thead><tr><th></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td><strong>Black</strong><br>#00014A</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/EgvlPHh2NsAxf60Jk7dQ/Black.png">Black.png</a></td></tr><tr><td><strong>Dark Blue</strong><br>#00165B</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/O2lJae61xZ4BScRam2sE/Dark%20Blue.png">Dark Blue.png</a></td></tr><tr><td><strong>Dark Teal</strong><br>#1E7C76</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/SBEzGzm5RDr7JQBM1Bsy/Dark%20Teal.png">Dark Teal.png</a></td></tr><tr><td><strong>Teal</strong><br>#00C8BA</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/z1U45xy0EDArsWqhMGNg/Teal.png">Teal.png</a></td></tr><tr><td><strong>Light Blue</strong><br>#A1D8FF</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/3dN4TvdtukwQo4jfHktr/Light%20Blue.png">Light Blue.png</a></td></tr><tr><td><strong>Light Green</strong><br>#A4F6BD</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/Ggkfe4xbpCVfKA1w8GYz/Light%20Green.png">Light Green.png</a></td></tr><tr><td><strong>Sky Blue</strong><br>#C9F5FF</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/IxTbHwbjSU0eEttvSFoU/Sky%20Blue.png">Sky Blue.png</a></td></tr><tr><td><strong>White</strong><br>#FFFFF</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/0vfbdkG6GVF69CA0m2iO/White.png">White.png</a></td></tr><tr><td><strong>Aqua</strong><br>#00D1FF</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/NR4ijv5f6jq50mIGagrC/Aqua.png">Aqua.png</a></td></tr><tr><td><strong>Electric Blue</strong><br>#0042F0</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/Vtxt2pmyqbLTQYCREpsj/Electric%20blue.png">Electric blue.png</a></td></tr></tbody></table>

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## Gradients

Each gradient comes with a specific combination of HEX codes. Copy-paste to use them and follow the other instructions.

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-cover data-type="files"></th></tr></thead><tbody><tr><td><strong>Background gradient</strong></td><td>linear-gradient(90deg, #001658 9.37%, #002585 54.69%, #0039CB 72.81%, #13CFC2 91.2%, #A4F6BD 100%)</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/Lbzl2fNFWPgAn630xn4T/Background%20gradient.png">Background gradient.png</a></td></tr><tr><td><strong>Accent gradient</strong></td><td>linear-gradient(279deg, #A4F6BD 6.77%, #13CFC2 50%, #00D1FF 93.24%)</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/aOHU0jLTxXU4nL2THAbL/Accent%20gradient.png">Accent gradient.png</a></td></tr><tr><td><strong>Logo gradient #1</strong></td><td>linear-gradient(270deg, #91F1BD 0%, #2BD5C1 25%, #13CFC2 50%, #079AC6 100%), linear-gradient(279deg, #A4F6BD 6.77%, #13CFC2 50%, #00D1FF 93.24%)</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/ogyBPMknDFHJ6DlSczJ1/Logo%20gradient%20#1.png">Logo gradient #1.png</a></td></tr><tr><td><strong>Logo gradient #2</strong></td><td>linear-gradient(270deg, #00D1FF 0%, #0039CB 100%), linear-gradient(270deg, #91F1BD 0%, #2BD5C1 25%, #13CFC2 50%, #079AC6 100%), linear-gradient(279deg, #A4F6BD 6.77%, #13CFC2 50%, #00D1FF 93.24%)</td><td><a href="https://content.gitbook.com/content/5vcVbvvRrtwZ0uaFrufF/blobs/IX2nkjJRt0aRjND1CC9K/Logo%20gradient%20#2.png">Logo gradient #2.png</a></td></tr></tbody></table>
